#AskELJames: The Poignant & Profitable Martyrdom of E.L. James

Post Grey Apocalypse and the #AskELJames flame-out: an unnerving realization we’ve all been had.

The Order of Turbulence

CHzU1xkVAAAMl90Roman emperors knew a thing or two about how to keep a population happy: bread and circuses. They built a coliseum to do it, complete with cringing Christians and half-starved, rabid lions.

While most of the media fans itself, disingenuous and titillated, over the delicious #AskELJames Twitter Slaughter, there are PR executives high-fiving each other over a brilliant marketing strategy.

Do you honestly believe that E.L. James’s new offering ‘Grey’ would be garnering the kind of press attention in the Independent, The NY Daily News, The Mirror, Huffington Post, Time, the Daily Mail, the Guardian, yeah, you get the idea.

Ms James is not a PR newbie, and neither is her publisher. Lord knows they can afford the very best when it comes to social media strategists. And any competent social media public relations person worth their fee could have told you exactly…

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About Nya Rawlyns

Nya Rawlyns doesn’t write typical romance. She writes emotion as a contact sport, rough and often raw. It need not be pleasant, heart-warming or forever after. What she seeks is what lies beneath—a dance of extremes, the intersect of need and desire, and the compromises we make when pain and pleasure become indistinguishable. ***** She has lived in the country and on a sailboat on the Chesapeake Bay, earned more than 1000 miles in competitive trail and endurance racing, taught Political Science to unwilling freshmen, and found an avocation in materials science. ***** When she isn’t tending to her garden or the horses, the cats, or three pervert parakeets, she can be found day dreaming and listening to the voices in her head.
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